Hosted by: Craig Tuch and Roland Hulme with special guest Jennifer Millikin
If you’re an author still on the fence about Tiktok, you won’t want to miss this episode. Bestselling author Jennifer Millikin stops by to share her incredible story of how Tiktok changed her career, literally overnight. Jennifer’s video had over 14 million views, turned a 4-year-old book into a bestseller, and even let to it being optioned for a movie/tv deal.
Self-published authors should never be afraid to experiment with new ways to market their books, especially because that often means putting your book in front of a brand new audience. Tiktok may have started off as a way for kids to waste time watching silly videos, but has matured into a platform that authors can no longer afford to ignore. Readers have embraced the platform, creating a massive #booktok community that can not only improve your sales, but potentially change your fortune overnight.
Jen’s famous TikTok video: