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Breaking Free: Why Direct Sales Might Be For You – Part One

By: Ginger | Posted on July 5, 2024

Welcome to the first part of Ginger’s ongoing series about direct sales. In this series, he’ll explore why self-published authors should consider selling books directly to readers, rather than relying solely on traditional online book platforms. As we’ve discussed before, authors face significant challenges in gaining visibility on sites dominated by advertising. Even when readers click on an ad, making an immediate purchase isn’t always straightforward, and the delay in receiving payment can be frustrating. Direct sales offer a way to bypass these obstacles, presenting an appealing alternative to traditional eBook stores. However, it’s not for everyone. Over the next few weeks, Ginger will guide us through the benefits of the direct sales model, his personal reasons for choosing this path, the steps involved in setting it up, and the actual results he has seen since starting. Back last year, Craig and I were excited to have Steve Pieper as… Read More >

Women’s Fiction books to Pack on Vacation

By: Hidden Gems | Posted on June 25, 2024

Women’s Fiction books can vary widely in terms of theme, but what they all have in common is that they are centered around a women’s life experiences. These books are generally targeted towards female readers and their popularity comes from how relatable many of them are to the women that read them. With summer just around the corner, if you’re looking for a great women’s literature/fiction book to pack on vacation, take a peek at these titles that our Hidden Gems readers recently loved. Unwavering Branches by Kelly Comiskey With 15+ reviews and an impressive 4.8 star average on Amazon, Unwavering Branches tells the story of four different women impacted by World War II. Readers are touched by the stories of hope, courage and of course, sacrifice. Kristy raves in her five star Amazon review, “I have read every [World War II] historical fiction book I can get my hands… Read More >

Balancing Action and Character Development

By: Ginger | Posted on June 7, 2024

Balancing action with character development is an art form that can make or break a novel. Too much focus on action can lead to flat and underdeveloped characters, making it difficult for your audience to connect with the story. To truly elevate your storytelling, it’s essential to balance thrilling sequences with effective characterization techniques. In today’s blog, Ginger delves into various strategies for achieving this balance by examining a variety of popular movie and literature examples. From understanding the power of pacing to using action scenes to reveal character traits, his advice can help you harmonize high-octane adventures with introspective emotional journeys, ensuring your stories resonate more powerfully with readers. Recently, I went to see Guy Ritchie’s The Ministry of Ungentlemanly Warfare. It was a terrific, fast-paced movie that delivered on the action and didn’t take itself too seriously – but as I was watching it, I also appreciated all… Read More >

Can You Use AI To Become a “Plotter”?

By: Ginger | Posted on March 22, 2024

Some authors like to plot out their novels before they start writing, and others like to fly by the seat of their pants, letting the characters direct the story as they go. However, it’s not always so black and white, with some author’s taking a more hybrid approach, and others switching from plotter to pantser depending on the project. Yet for authors who aren’t opposed to using AI for a bit of assistance in their planning process, it’s never been easier to be a plotter. As Ginger lays out in today’s blog (with some great examples), AI can not only help guide you through the plotting process of whatever genre or style of book you are writing, but it can even do so using the story structure you want your book to follow. So whether you’re using ChatGPT, Claude, Gemini, or something else, plotting has never been easier! Traditionally, there… Read More >

Using Story Structures to Write Better Books

By: Ginger | Posted on February 9, 2024

Many non-authors believe that writing a book is as straightforward as jotting down a lengthy email or drafting a report. Yet, as any author who has actually written a novel can attest, there is a big difference between everyday writing and crafting narratives that captivate and entertain readers for hundreds of pages. Perhaps the misconception comes because, unlike the specialized skills required for performing surgery or practicing law, writing seems accessible to everyone and a part of our daily lives. However, this perception ignores the artistry and dedication that goes into weaving compelling stories from the simple thread of imagination. That’s why today, Ginger is shining a spotlight on the scaffolding behind the scenes of great storytelling—the story structures. Structures are the story frameworks that can help guide an author from the germ of an idea to a fully fleshed-out narrative. And just as there are many different ways to… Read More >

Conquer Self Doubt and Just Hit Publish

By: Ginger | Posted on January 26, 2024

If you’ve been sitting on the fence about publishing because you’ve been battling insecurities about whether or not your voice is important enough to be heard, fear not: You’re not alone.  Self doubt can be one of the biggest obstacles to overcome in your self-publishing journey, and some of the greatest and most influential authors that have ever put pen to paper are known to have struggled with that same lack of confidence. Yet they somehow managed to push through and the world is better for it.  Today, Ginger shares a personal story that illustrates how this issue hit very close to home with him. This experience impacted him so deeply that he felt compelled to write this article, stressing the importance for authors to push past these fears and just hit publish. Recently, I’ve been spending time with my 86-year old father, talking about his life. I felt it was… Read More >

Sizzling Romance Novels to Read this Winter

By: Hidden Gems | Posted on January 19, 2024

If you’re a regular on the Hidden Gems blog, you’ll know that romance is the most popular genre in our ARC program. Our readers know that no two love stories are the same, so they scoop up sizzling romance novels like the ones on this list every chance they get. So if you’re looking for a new hot read to chase away the winter chill, there’s something for every romance reader on this list! Quiet by Clarissa Bright With over 125 ratings and a 4.3 star average, Quiet is the first in the Mercy Blades series, which plunges readers into the bloody, dangerous, dark side of Orlando. LadyCait raves in her five star Amazon review, “Great murder mystery with plenty of spicy mafia. While this book isn’t loaded down with spice the scenes that do exist are incredibly hot and well written. I also enjoyed trying to figure out the… Read More >

Kids Books to Add to Your Holiday Shopping Cart

By: Hidden Gems | Posted on November 21, 2023

Each and every week, subscribers to Hidden Gems are offered FREE books to download, read, and review – from any or all of over 15 different genres. Today, we’re going to look at some of the recent kids books that our ARC readers loved. Harvest Dreams by Heidi Rauld Two sisters, Adelina and Alessandra, are journeying through colorful autumn trees, a pumpkin patch, and an apple orchard in search of a missing pumpkin. The girls follow the thief’s trail into a forest, only to find that the culprit is a horse and is in deep trouble. She has to choose between saving the majestic horse, or her beloved pumpkin. “My daughter enjoyed this book so much, she just had to sleep with it in her bed! She would not let me put it away. It’s such a sweet adventure of two sisters with a message of good at the end… Read More >

Tell Don’t Show – a surprising writing lesson from Shakespeare and Star Wars

By: Ginger | Posted on August 18, 2023

Most authors have heard the standard “show don’t tell” rule for writing, which essentially means that writers should have their story unfold through actions and descriptive detail rather than explicitly telling the reader what is going on. This tenet of writing is so important that it’s often referred to as the Golden Rule, yet there are also times where it’s okay to break it.  That’s why this week, Ginger is providing some examples of telling rather than showing from a couple  of very recognizable, but also very disparate, sources: William Shakespeare and George Lucas.  For years, writers have been advised to “show, don’t tell.” But can we learn a contradictory lesson in exposition from two truly surprising sources? Namely the acclaimed plays of William Shakespeare, and the not-so-acclaimed prequels to the Star Wars saga? In 2005, actors Hayden Christensen and Ewan McGregor clashed lightsabers for what they thought might be… Read More >

How can you refresh a Facebook ad campaign?

By: Ginger | Posted on June 30, 2023

As we’ve said many times in this space, advertising your book is an essential step in self-publishing success, but it is not something you can just set and forget. No matter how well your Facebook ad campaign performs initially, the sad and inevitable reality is that eventually, its performance will begin to decline. Since stubbornly letting a faltering ad continue to run is just a waste of money, you really need to monitor your campaigns for signs that your advertisements are getting stale and then take immediate action. The first step is determining the possible reasons for the decline of your ad’s performance, and then once you have an idea on that, you can figure out the best way to fix it. In today’s blog, Ginger has a number of suggestions on doing both of those things. The good news is that you don’t always have to pull a previously winning… Read More >