Traditional Publishing Declares War on Florida Book Bans
By: Ginger | Posted on May 26, 2023
Despite the rise of self-published authors, traditional publishers still hold significant influence, particularly in reaching school-aged readers and supplying books to libraries and bookstores. In some cases, that’s actually a good thing, as we’re currently seeing unfold in Florida. There is a legal battle getting underway in the southern state, between Penguin Random House (one of the “big five” traditional publishers), and a local school district that implemented a “book ban” that resulted in the removal of numerous titles from the library system. As Ginger explains, the outcome of this case can have far reaching ramifications regarding not only free speech and the power of books, but towards safeguarding our intellectual freedom as a whole. Many of the posts you’ll find on this blog talk about how traditional publishing is on the ropes, and how independent and self-published authors are becoming more and more of a dominant part of the… Read More >
What 3 things can we learn from the Kindle Unlimited price hike?
By: Ginger | Posted on May 19, 2023
This May, Amazon announced the first Kindle Unlimited price increase since it’s inception, taking subscriptions from $9.99 a month to $11.99. What does this change mean, and will self-published authors benefit or be harmed? To answer these questions, Ginger delves into three key factors he believes led to this move. From the plateauing of KU subscriptions to Amazon’s strategic maneuvering against app transaction blockades, he explores what this means for your earnings and the competition within the program. Having already disrupted the entire publishing industry in 2007 with the invention of the Kindle and the self-service Kindle Direct Publishing platform, Amazon took another swing at traditional publishing in 2014 with the launch of Kindle Unlimited. A monthly subscription service, Kindle Unlimited (KU) was essentially “Netflix for ebooks.” Subscribers are able to download unlimited books from the Kindle Unlimited library for one monthly fee, while authors who opt into the program… Read More >
Will 2023 be the Year of the Self-Published Author?
By: Ginger | Posted on May 12, 2023
Self-publishing has come a long way since its inception in 2007, or even when Ginger and I started with it a few years after that. The stigma of being self-published was thick back then, and while it hasn’t disappeared completely, there are signs that self-published authors and their books are finally starting to earn the same visibility and recognition as traditionally published titles. With more and more self-published authors earning a substantial income, it’s clear that the grip of traditional publishers on the industry is slipping. This disruption has opened up a world of opportunities for independent authors, and has led Ginger to question whether 2023 will finally be the year of the self-published author. Whether it is or not, one thing is clear: We’re not slowing down and there is still plenty of room for us to grow. There’s no question that the invention of self-publishing has changed the… Read More >
Self-Publishing Reaches Milestone with inclusion in Richard and Judy Book Club
By: Ginger | Posted on May 5, 2023
The Richard and Judy Book Club is more familiar to UK authors, but for those of us in the US or Canada, you can just think of it as the British equivalent to Oprah’s Book Club. Getting your book on their list can do wonders for your sales and career, but until now has always been reserved for works from the traditionally published world. That’s why it’s a big deal that their list recently included a book by Mark Dawson. While Dawson is a very well-known name in the self-publishing space, he’s still not backed by a big publisher, so it’s a big shift to see a book by someone like him be included. Slowly but surely, self-published authors and their books are becoming more mainstream, breaking through barriers that once only let trad pub books pass through. Hopefully the recent inclusion of Dawson’s book isn’t just a one-off aberration,… Read More >
R.L. Stine reveals that publishers are censoring books behind authors’ backs
By: Ginger | Posted on March 31, 2023
If anyone reading this is still on the fence about whether or not traditional publishing is the way to go, moves like this might help your decision. It’s bad enough when a publisher censors the words of an author that is no longer around to complain or argue against those changes, but it’s even worse to do it to an author that is still alive and then not even tell them about it. That’s exactly what happened to R.L. Stine, author of the beloved Goosebumps series. As Ginger relates below, Stine only found out that his publisher had changed language in his books when he started getting the blame for it on social media from upset fans. Stine was left to defend himself, with his publisher essentially hanging him out to dry. Authors that are concerned about censorship should be aware that unless they are self-published, they’re likely at the… Read More >
Book Censorship: First it was Roald Dahl, now they’re after Ian Fleming…
By: Ginger | Posted on March 10, 2023
The issue of censorship has always sparked heated debates, especially among authors and in the literary world. Some argue that book censorship is necessary to protect vulnerable readers and uphold current moral standards, while others see it as a violation of freedom of expression. In recent years, the debate has intensified as even popular celebrities have faced backlash for past remarks or actions, and social media sites have banned or restricted certain types of content. As Ginger discusses below, the latest target of this trend are authors Roald Dahl and Ian Fleming, whose works are currently under fire for including language or passages that would likely never have passed an editor’s review if written today. However, this raises the question: should we be censoring books written in a different era, based on current cultural and social norms? Instead of altering these books, maybe a better idea would be to preserve… Read More >
Should Authors Embrace the AI Revolution?
By: Ginger | Posted on February 17, 2023
ChatGPT exploded onto the scene a few months ago, and I honestly don’t feel like I’m overstating things when I say that it literally changed almost everything overnight. There’s a reason why it set a record for the fastest user growth ever, hitting 100 million active users within 2 months of launch. People are finding new uses for it almost daily, and one of the most interesting (to us) is in how it can help authors. Sure, there are negative stories about how students are using it to write essays or pass their tests, or the sky is falling type articles warning how everyone is about to lose their jobs to AI, but we can either fear change, or embrace it. The reality is, this is just the tip of the iceberg. The cat is out of the bag on this, and it’s NOT going back in. AI is here… Read More >
Are Apple and Google Screwing Over Self-Published Authors?
By: Ginger | Posted on January 6, 2023
As the titans of the internet duke it out for as much profit as they can squeeze out from each other, those of us just trying to earn a living selling our books are getting caught in the crossfire. If you’ve seen a drop in your book sales, digging a little deeper may help you figure out if recent changes are affecting you and give you some ideas on how to combat it. Ultimately, though, the only real long-term solution may be for the big companies to finally realize that their current path hurts everyone, and it’s better to have a smaller percentage of something than a larger percentage of nothing. Is Big Tech punishing small-time publishers with their exorbitant transaction percentage fees? This June, Amazon quietly made a decision to remove the “Buy Now” button for books in the Amazon Android app – something they’d done on their Apple… Read More >
How Amazon Attribution Changes the Game for Self-Published Authors
By: Ginger | Posted on December 9, 2022
Selling your books these days means advertising them, and up until now, if you were advertising an Amazon book on a platform other than theirs, you had to use a lot of guesswork to determine whether or not your ads were converting into actual sales. Recently, however, the retail giant has provided a method that allows you to track what happens when a customer follows your ad from elsewhere, and when used properly, this can be a game changer for self-published authors. Here’s Ginger to tell you all about it, and next week he’ll go through setting it up in more detail. Writing and self-publishing a novel is often only half the battle for self-published authors. The next step is to market that book to a receptive audience – hopefully one willing to reach into their wallets to support your work. That’s why advertising has become such a vital part… Read More >
Ian Fleming Publications Quietly Revolutionizes the Publishing Industry
By: Ginger | Posted on November 11, 2022
In yet another blow to traditional publishing’s quickly loosening grip of an industry they once entirely dominated, the estate of Ian Fleming recently announced they would be taking back control of the James Bond books and publishing them on their own. Self-publishing may have taken off by giving a voice to smaller authors that couldn’t (or chose not to) go the traditional route, but moves like this are a signal that the tide has changed, and it is quickly becoming the self-publishing path that is the more desirable one to follow – for both small time authors and big names alike. I expect that it won’t be long before we start seeing more examples of popular traditionally published authors and franchises making similar moves. On October 5, 2022, the world recognized the 60th anniversary of the celluloid James Bond – marking six decades since the first movie in the franchise,… Read More >
